Pantone, the world’s biggest authority on color presented the long awaited fashion color report for men’s fashion and women’s fashion with the most prominent colors for Spring 2014. It’s time to gear up with this latest update and make the best possible use of it in our future collections. Here it goes…
FORECAST COURTESY: PANTONE
WOMEN’S FASHION: A season of colourful equilibrium
Designers take a modern twist on the traditional for spring 2014 by pairing soft pastels with vivid brights to create a colorful equilibrium. Inspired by a mixture of blooming flowers, travels abroad and strong, confident women, designers use color to refresh, revive and defy conventional wisdom.
“This season, consumers are looking for a state of thoughtful, emotional and artistic equilibrium,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “While this need for stability is reflected in the composition of the palette, the inherent versatility of the individual colors allows for experimentation with new looks and color combinations.”
Three very adaptable pastels sit on one end of the palette, and, because we are so accustomed to seeing them as nature’s background, they can be creatively combined with any other color in the spectrum. Placid Blue, like a picture-perfect, tranquil and reassuring sky, induces a sense of peaceful calmness, while Violet Tulip, a romantic, vintage purple, evokes wistful nostalgia. Similar to the verdant shade of springtime foliage, Hemlock, a summery, ornamental green, provides a decorative touch that’s very different from the greens of recent seasons. Pair any of these versatile pastels with a bolder hue for an au courant look.
Sand, a lightly toasted and amiable neutral, conjures images of the beach and the carefree days of summer. Try pairing Sand with Hemlock for perfect, natural balance. Paloma serves as a quintessential neutral, interesting enough to be worn alone or combined with any color for sophisticated poise.
Cayenne, a high-pitched red, adds a dash of spicy heat to neutrals, and heightens the excitement when mixed with Freesia, a blazing yellow that is sure to illuminate wardrobes this season. A tropical, floral-inspired shade, Freesia’s warmth and energy help set the stage for Celosia Orange, an optimistic, spontaneous hue. Pair Celosia Orange with Violet Tulip for a captivating vision, much like the setting summer sun.
The palette is brought full circle with Radiant Orchid, a bold counterpart to Violet Tulip, andDazzling Blue,a scintillating, polar opposite to Placid Blue. Surprisingly, these strong, vibrant colors also pair well across the palette: They are perfect companions to pastels, and add confidence and vivacity when mixed with other bold colors.
For more than 20 years, Pantone, the global authority on color, has surveyed the designers of New York Fashion Week and beyond to bring you the season’s most important color trends. This report previews the most prominent hues for spring 2014.
MEN’S FASHION: A confident and versatile palette
Light and airy Placid Blue is a perfect background color for spring, offering another alternative to the classic neutrals. Pair it with Comfrey, a more masculine take on the softer Hemlock green from the women”s palette, to create a fresh, seasonally inspired look. For a modernized vintage feel, pairPurple Haze, a deeper, stronger version of Violet Tulip, with Paloma, a confident and adaptable gray.
Sand, a warm, agreeable neutral, can be coupled with more daring colors in the palette – making them less intimidating. Both Paloma and Sand are perfect complements to fiery Cayenne red, and help to harness the powerful energy that intense Freesia yellow brings to the spectrum. Accessories, including shoes, in bold colors, like Cayenne, Freesia and Celosia Orange, are becoming more popular for men this season, adding a touch of gusto to neutral formal attire.
As the temperatures rise, we are also seeing a lot of vibrant patterning that combines bold and tropical colors in many sectors of menswear. Create a magnetic look by mixing Magenta Purple, a more robust version of Radiant Orchid, with the higher voltage colors in the palette, like Celosia Orange andDazzling Blue. These three energetic yet versatile hues are sure to be a hit in spring 2014.